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Taffer Management Series: Menu Design Dynamics
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Taffer Management Series: Menu Design Dynamics
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$99.95
This is an eBook that you will be able to download two times after purchase.
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Description
In
Menu Design Dynamics,
best-selling author Jon Taffer breaks down the statistics and science behind engineering a menu that’s designed to maximize profits and guest expenditure. From pricing psychology to proven design tactics, Jon will walk you through everything you need to know to create a menu that helps you reach your bar or restaurant’s full profit potential. As the Executive Producer and Host of Paramount Network's Hit show, Bar Rescue, a renowned business consultant and an award-winning operator, Jon summarizes decades worth of invaluable experience in this exciting and easy-to-follow guide to menu design—all with the goal of helping you engineer a menu that will increase profitability and guest expenditure for years to come.
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